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Advancements and Innovation in Digital Marketing and SEO
Published in Abid Hussain, Garima Tyagi, Sheng-Lung Peng, IoT and AI Technologies for Sustainable Living, 2023
Anubha Jain, Chhavi Jain, Rahul G. Kargal, Salini Suresh
It is a browser extension, compatible with different browsers such as Chrome, Microsoft Edge, Mozilla Firefox, Internet Explorer, and Opera. When downloaded from the Google Play store, the extension resides on a consumer’s browser. Thereafter, should a consumer spot an item on a portal or e-commerce site, the Amazon Assistant will at the outset check to see if the same item is available on Amazon and if possible for a lesser price. It also provides consumers with a 30-day price tracker while displaying the manner in which the price of that product has been trending over the past month. In effect, this feature enables Amazon consumers to save money while keeping them rooted to their e-commerce platform.
Security, Privacy, and Trust for User-Generated Content
Published in Kuan-Ching Li, Hai Jiang, Albert Y. Zomaya, Big Data Management and Processing, 2017
To handle potential privacy leakage caused by untrustworthy UGC system providers, some research studies propose to encrypt users' sensitive data and only allow UGC system providers to access the cipher text. For example, a “flybynight” system has been implemented as a Facebook application, which helps users send encrypted messages to one another [71]. Instead of directly developing applications based on UGC-centric systems, authors in [72] implement a Web browser extension to enable user data encryption.
Socially Engineering a Polarizing Discourse on Facebook through Malware-Induced Misperception
Published in International Journal of Human–Computer Interaction, 2022
Filipo Sharevski, Paige Treebridge, Peter Jachim, Audrey Li, Adam Babin, Jessica Westbrook
This paper reports a test of MIM attack, initially introduced in (F. Sharevski et al., 2020), on polarized discourse on Facebook. The goal was to investigate whether this malware can be used to engineer or disrupt the spiral-of-silence effect on social media, that is, to manipulate how users perceive an authentic Facebook post and comments instead of using any fake information or inflammatory content. A sample of 311 participants was randomly assigned to a control and treatment group. The participants in the control group were exposed to a legitimate Facebook post and comments in a web browser while the participants in the treatment group saw a malware-manipulated version of the same Facebook post and comments. The discourse was on the polarizing issue of freedom of speech on college campuses (Peters, 2019; Zack Beauchamp, 2019). The malware was packaged as a web browser extension as a low-cost option that allowed controlled use only in laboratory settings (alternative packaging is also discussed in the paper) (Newman, 2018).
Editorial
Published in Journal of Decision Systems, 2021
David Sammon, Ciara Heavin, Arif Wibisono
In this issue, we include four research papers that examine a number of decision-making environments. In article 1, Liu and Prybutok (2021) examine the factors that impact an individual’s decision to continue to use a cloud-based service. In article 2, Steenweg et al. (2021) combine simulation and optimisation approaches to tackle the highly complex decision problem of assigning employees to a shift when there is a high level of uncertainty in the decision situation. Next, in article 3 and in response to recent research, Croitor et al. (2021) examine web browser extension developers’ decision to continue to use web browser platforms for extension publishing. Finally, in article 4, Rezaei (2021) investigates the effect of anchoring bias in multi-attribute decision-making methods, using a two phased decision-making experiment with college students.
Moving toward a universally accessible web: Web accessibility and education
Published in Assistive Technology, 2019
However, an abundance of evaluative tools are presently available. As of mid-2017, at least 93 are listed (but not necessarily endorsed) by W3C (w3.org/WAI/ER/tools/complete). The features and characteristics of these tools vary, for instance by language (English, German, etc.), license type (open source, commercial etc.), guideline version used (WCAG 1.0 or WCAG 2.0), and operating systems (Windows, Linux etc.). Amongst the tools available, some of the more noteworthy are: Functional Accessibility Evaluator: a web based tool Developed by the University of Illinois; available at http://fae.cita.uiuc.edu/WAVE: Developed by WebAIM, which is an initiative of Utah State University, WAVE is also a web based tool; available at http://wave.webaim.org/HERA: developed by Carlos Benavídez, HERA is another web based tool; available at http://www.sidar.org/hera/index.php.enFirefox Accessibility Extension: a Firefox web browser extension created by the Illinois Center for Information Technology and Web Accessibility (iCITA); available at http://firefox.cita.uiuc.edu/Bureau of Internet AccessibilitY tool; available at http://www.boia.org/w3c-free-2-0-aa-report