Portfolio by the numbers
Offering scholarly monographs on timely topics; resources for conducting research; and professional references for practitioners, the breadth of the resources available in the Taylor and Francis portfolio are orientated to meet the needs of both academic and professional readers. Covering Communication History, Health Communication, Intercultural Communication, Listening, Persuasion, Public Relations, Rhetoric and more, we strive to help shape the future of Communication Studies with books such as Strategic Planning for Public Relations and journals such as Political Communication.
Political Communication is an international journal, published quarterly, that features cutting-edge theory-driven empirical research at the intersection of politics and communication. Its expansive subject is the site of rapid changes and pressing policy concerns worldwide. The journal welcomes all research methods and analytical viewpoints that advance understanding of the practices, processes, content, effects, and policy implications of political communication. Regular symposium issues explore key issues in depth.
Information, Communication & Society
Drawing together the most current work upon the social, economic, and cultural impact of the emerging properties of the new information and communications technologies, this journal positions itself at the centre of contemporary debates about the information age.
Strategic Planning for Public Relations
Strategic Planning for Public Relations is in its fifth edition of offering an innovative and clear approach for students looking to learn how to develop public relations campaigns. It is a text intended for those serious about entering the rapidly changing professions of public relations and strategic communication.
Now in its sixth edition, Persuasion: Social Influence and Compliance Gaining continues to boast an accessible voice and vibrant aesthetic that appeals to undergraduate students of communication, psychology, advertising, and marketing. In addition to presenting established theories and models, this text encourages students to develop and apply general conclusions about persuasion in real-world settings.
In its fourth edition, Strategic Writing emphasizes the goal-oriented mission of high-quality public relations and media writing with clear, concise instructions for more than 40 types of documents. This multidisciplinary text covers writing for public relations, advertising, sales and marketing, and business communication.